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MBE Leadership Retreat 2024 | Thailand

Key Stats

  • 4 Day / 5 Night Program
  • 90 Attendees from Australia, USA and Canada
  • 48 Salons Represented
  • 3 Themed Evening Social Events
  • Full Day Unique and Heartwarming Destination Experience

Event Objectives

MBE is a highly regarded series of exclusive and motivational events focused on business and personal development for salon owners and their teams. These gatherings allow salon partners to network with like-minded professionals at the forefront of the industry who are establishing best practices.

The MBE Leadership Retreat aims to offer insights, inspiration, and personal development strategies to enhance salon performance and profitability. The objective is to connect salon partners in an environment that fosters skill development, promotes growth, boosts motivation, and sparks creativity. Additionally, the retreat serves as a platform for new business opportunities, featuring a program designed to attract and convert new salons to the Kao brand.

Event Specifications

  • Location: An elegant and luxurious setting that inspires the high standards of our guests.
  • Distinctive Experiences: Designed to foster creativity, enhance motivation, and support personal and professional development.
  • Agenda: A well-rounded combination of educational and business content, sophisticated social events, as well as unique and WOW elements.
  • Bespoke Registration Portal: Offering a personalised experience for all attendees and staff.

Key Deliverables

  • Event Budget: A comprehensive budget in both THB and AUD to oversee all incoming and outgoing funds.
  • Critical Path: A document detailing all deadlines related to the event to ensure smooth program execution and minimize or eliminate penalties where possible.
  • Online Registration: Management of all facets of online registration, including form creation, database maintenance, and communication with attendees regarding their arrangements, in line with critical path deadlines.
  • Accommodation Management: Close collaboration with the hotel to allocate rooms according to guest preferences, ensuring compliance with attrition and cancellation policies to avoid unnecessary fees.
  • On-Site Event Management: The entire event was staffed and managed by The Event Gap, supported by a local DMC. Event Gap staff were on hand from attendees’ arrival at the airport in Thailand until their departure from the hotel.
  • Post-Program Wrap-Up: Comprehensive reconciliation of the event budget, collection of attendee feedback through an online survey, and a detailed debrief report, followed by a meeting with key stakeholders to discuss outcomes.

Program Highlight

Castello Di Bellagio

The Castello Di Bellagio was exclusively ours for an unforgettable evening of dining and a vibrant masquerade party. Guests were transported straight to Italy as they made their way up the tree-lined drive, surrounded by lush greenery and breathtaking garden vistas, setting the perfect scene for an extraordinary night.

Entering the grand Tuscan-inspired castle, guests were greeted with handcrafted cocktails and serenaded by live opera singers and performers, setting an opulent tone for the evening. A delectable three-course meal awaited, culminating in a dazzling cabaret show that led guests to the rooftop, where a stunning fireworks display lit up the night. As fireworks burst overhead, masquerade masks were handed out, transforming everyone for the excitement below. Downstairs, the space had turned into a vibrant dance floor, pulsing with music from a local DJ to fuel the celebration.

With endless cocktails, dancing, and spirited singing, the night became an unforgettable celebration of elegance, energy, and fun.

Challenges Overcome

The AV team in Thailand faced challenges due to language barriers, which led to misunderstandings around technical setup and equipment compatibility issues. Frequent disruptions, such as delayed slide changes, required one of our team members to remain at the AV desk throughout the conference to ensure everything ran smoothly for attendees.

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